Posts Tagged ‘online marketing’
FTC Weighs “Do Not Track” Rules for Online Marketing and Advertising Firms
First, there were the “No Junk Mail” signs on mailboxes, then the Federal Trade Commission put in place its “Do Not Call” list to keep unwanted telephone solicitations from interrupting the family dinner. Now, the FTC is considering a “Do Not Track” regulation to dramatically limit the ability of online marketing firms and advertisers to compile the ubiquitous databases that…





